Author Jared Knisley

Build a Small Business Website

Tips for Building a Small Business Website

How to Build a Small Business Website Starting a small business is a monumental task, and in today’s digital age, having a robust online presence is crucial. Building a website might seem daunting, but with the right steps, you can create an effective and professional-looking site. Here are four essential steps to guide you through […]

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Referral Marketing

The Untapped Strategy

Referral Marketing Accelerated B2B companies face a glaring issue: a heavy reliance on referrals for new business, often to their own detriment. This is because most B2B firms struggle with marketing initiatives, leaving the responsibility for client acquisition and retention largely to referrals.  I can’t count the number of times, a B2B business owner (particularly

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Hurricane Idalia

Continuous IT Improvement: Learning from Hurricane Idalia

Learning from Hurricane Idalia Recent events have showcased the importance of preparation, adaptability, and resilience, not only in the face of nature’s wrath but also in our technological spheres. When Hurricane Idalia recently stormed across west Florida, it left in its wake a poignant lesson. Just as residents should always be ready for such weather

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AI for Banking, Finance, and Insurance Claims Processing

Artificial Intelligence for Banking and Finance

Artificial Intelligence In the digital age, the term 'Artificial Intelligence' or AI is not just a buzzword—it’s a revolution. At its core, AI represents machines that can simulate human intelligence. This simulation can range from basic tasks like playing chess to intricate functions such as understanding and generating human-like language. However, the realm of AI

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